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Transform your business with a Fractional CMO

Get industry marketing stalwarts on your side.

Experience you can rely on

Let marketers with 20+ years of experience work along side you. Bring in a Fractional CMO to provide a comprehensive marketing direction for your business.


Budget that you can afford

An organization with a full-time CMO is not something you need. You can get the strategy and direction you require from a part-time CMO for a lower cost.


Executives who can drive

Our Fractional CMOs manage every facet of your company's marketing department and serves as an executive to vendors and existing team.

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What is a Fractional CMO?

A Fractional CMO refers to a Chief Marketing Officer who works part-time and is entrusted with overseeing the marketing strategy and managing the marketing department. Fractional CMOs are commonly engaged by businesses that require CMO expertise but do not require a full-time commitment.


Fractional CMO services are sought after by businesses for various reasons. They provide access to skilled strategic guidance and leadership while offering the flexibility of part-time engagement. Opting for a fractional CMO is often a practical choice compared to hiring a full-time CMO. This decision can be driven by financial considerations, as the typical salary for a full-time CMO can exceed $200,000 annually. It can also be influenced by the workload, which may not justify a full-time position. Understanding the concept of a fractional CMO can assist businesses in determining whether a part-time or full-time role is suitable for their needs.

What are the responsibilities of a Fractional CMO?

  • Developing comprehensive marketing strategies for both short-term and long-term goals.

  • Making informed decisions on the most effective marketing approaches for your business, such as SEO, content marketing, paid advertising, or podcasting.

  • Addressing and resolving marketing challenges promptly and effectively.

  • Leading and motivating the marketing team, fostering inspiration and collaboration.

  • Recruiting and assembling a successful team by hiring new employees and fostering their growth.

  • Collaborating with external agencies to leverage their expertise.

  • A Fractional CMO should possess extensive marketing and managerial experience, naturally assuming the role of a leader within the marketing team.

In addition to exhibiting leadership qualities, an exceptional Fractional CMO should be regarded as a high-level marketing strategist who helps organizations achieve their marketing objectives.

Why do you need Fractional CMO service:

  • Strategic Marketing Leadership: Engage an experienced marketing professional to provide strategic leadership, guide decision-making, and oversee your marketing team.

  • Customized Marketing Strategy: Benefit from a tailored marketing strategy specifically designed for your niche and industry, leveraging the expertise of a Fractional CMO with specialized experience, such as SaaS or private equity.

  • Flexible Engagement: Access the skill set of a Chief Marketing Officer without the need for a full-time commitment. Whether you require a few hours per week or a specific number of hours, a Fractional CMO offers a flexible arrangement.

  • Expertise and Optimization: Tap into the knowledge and experience of a seasoned professional who can identify opportunities, anticipate challenges, and optimize your marketing campaigns for improved results.

  • Efficiency and Accountability: Enhance the efficiency of your marketing team through effective leadership and management provided by a Fractional CMO. They can ensure accountability, track progress, and conduct regular KPI meetings to keep your team focused on achieving measurable results.

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